To mark the launch of their latest offering to the UK’s smartphone market, Huawei wanted to use the latest in AI technology. ITR partnered with Kerve to be able to develop a giant Rubiks Cube for Huawei created using some the of the industries leading LED technology, which was programmed using a sophisticated AI sequences.
ITR and partner company, Immersive AV came together to showcase some of their capabilities to the world of event professionals. The brief was simple; create a stand that best illustrates how the ITR and Immersive AV work harmoniously to create stunning visual displays and technical wizardry with an extensive supply of the latest technology for the events industry.
When we were approached by IBC in 2017, they wanted to create solutions to help staff and exhibitors converse with and sell their company to event attendees. They also wished to utilize screens to attract visitors to stands, display important information and objectives, all while retaining customers. On top of this, they also wished to easily measure and see a quantitative report on successful footfall areas on their stand.
Leading international transport technology trade fair, InnoTrans, was held in Berlin in September. This prestigious event brings with it over 3,000 exhibitors, 140 transport vehicles, on top of more than 100 new products that made their international debuts. ITR was approached by Atkins with the aim to encourage visitor engagement on their stand. This led to the idea of using our LED panels to create a visually striking corner wall on to of including interactive elements to fulfill the aim of audience interactivity.
EGX, the UK’s largest video games event, approached ITR to offer IT and AV solutions for their event to be held on September 20 – 23 2018 at the NEC in Birmingham. Gamers from up and down the country were attending the event where they would be able to enjoy everything games culture related; from playing new games, weeks or even months before they are released to attending presentations from games designers from world renowned studios and an opportunity to meet games creators.
Live Union is a prestigious London based events company who have been working with ITR for several years. To showcase the range of products and the level of service that ITR can offer to Live Union, ITR arranged a demonstration at Live Union’s ‘Interesting Breakfast’ event; where prospective clients attend a morning of seminars and engagement.
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